Through blogger2business.com I am getting involved in reviewing various things. My first review is a book. I really had no idea what to expect, and wasn’t sure if it would be relevant to me. As a small-time blogger trying to build a solid following, I found out quickly I had a valuable resource in my hands.
“Tweet This! Twitter for Business,” by Jessica Miller-Merrell, goes from introductory Twitter to advanced business marketing by strategically using a variety of social networking sites. Miller-Merrell is a human resources professional and president of Xceptional HR, a social media recruitment strategy and human resources firm.
She explains multiple applications and gives great tips and resources. I learned when to tweet, what to tweet, who to follow, and how to grow my following organically. The book also has worksheets to help businesses develop a brand plan.
I was so pumped up after reading “Tweet This!” I hopped on my computer and created an account on Twitter for my blog, and started to work on some of the strategies she discusses.
I am glad I was chosen to read this book. It is outside of my usual sphere of reading; I’m hoping to market and grow my blog to greater heights. I highly recommend Jessica Miller-Merrell’s “Tweet This! Twitter for Business” to any small business or blogger, even if you think you know how to use Twitter, Facebook, Linkedln, and others, this book is worth the read. You may just find out there is more you could be doing to get your products and services out there.
Visit Jessica Miller-Merrell at http://www.jessicamillermerrell/ or http://www.blogging4jobs.com/ to learn more about this author and her business.